Ed Hardy Brings Vintage Tattoo Art to California-Flavored Fashion
Inspired by the vintage tattoo artwork of the “godfather of the modern tattoo”, Don Ed Hardy, Ed Hardy clothing has been gaining international momentum since its launch in 2002. Hardy’s collaboration with French fashion-forward designer Christian Audigier has birthed an edgy, creative and colorful line that appeals to anyone who dares to try it.
Don Ed Hardy immortalized his unique style of tattoo art into modern fashion. With bold skulls and tigers and daggers oh my, the wild designs of Ed Hardy clothing have been attracting celebrities such as Heidi Klum, Britney Spears, Mick Jagger, Usher, Madonna (a big fan of Ed Hardy hats), Mario Lopez, and Vanessa Ann Hudgens, who loves Ed Hardy watches.
You can’t open a magazine without seeing an Ed Hardy marking on somebody’s shirt or hat, but it’s no surprise to see this popularity, considering Ed Hardy has stores open everywhere from LA and Paris to Australia and even South Africa. Walk down the street and see Ed Hardy jackets, Ed Hardy sneakers, Ed Hardy hats. Go to the beach and see girls in Ed Hardy bikinis with Ed Hardy scarves carelessly tied around their waists. Even walk into a bar to find shotglasses, flasks and neon lights all embellished with the Ed Hardy logo.
Don Ed Hardy opened shop in the late 1960s and the rest became history. From his studies in Japan of the unique style of tattoo art combined with the urban French designs of fashion designer extraordinaire Christian Audiger, Ed Hardy clothing inspired a new generation of Asian art aesthetics and fashion-forward trendsetters around the world.
Living on the west coast, Don Ed Hardy was inspired by Asian art, with characters like tigers, koi fish and geishas. Styles are available for both men and women, both equally as popular. The newest items released by the Ed Hardy Brand are Ed Hardy frangrances, perfume and cologne, which are flying off the shelves of department stores everywhere, and the latest are Ed Hardy Scarves, with large, colorful prints and a variety of uses from your head to your waist.
Ed Hardy clothing embodies modern style and culture with rock & roll audacity. Only this brand can bring this original art and these bold colors to the table while exponentially gaining widespread approval by celebrities and regular folk alike.
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